Polarn o. Pyret UK is a Swedish clothing design company who now have 15 shops in the UK and a growing online shop at www.polarnopyret.co.uk I have written about them before and they have recently sent me some lovely Autumn /Winter samples to review.
They were really well made, good quality clothing in really classic designs. my kids like importantly, they co-ordinated well with a range of lothes they already had and they said they felt comfortable too.
Lisi loved her soft sweatshirt fabric hoodie with a removable hood and pockets (4m-12yrs £14.50)

and this football top was super soft (£19.50 Unisex 6-12 yrs.)

We loved the fab Gorilla T too (and no Frankie..it does not ‘look like daddy’ ) (6-12yrs £16,50 can be washed at 60)
Lats wbut not least we were sent this stunning polo dress that sadly doesn’t quite fit yet but will do soon! (The range fits 6-12 yrs and the dress costs £25 )
These items have soft seams that don’t chafe and are timeless.

Ohh, great things, I especially love the gorilla top! 😉
95 with free shipping that sold regularly for $179 so don’t laugh and belittle.
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Heck, I have an artist friend with a cricut that could replicate
a more attractive logo and charge me less to do it.